Cocoa Jones have worked with Supple Studio to create a series of vibrant patterns for their packaging and identity to represent their co-founders who originate from Nigeria and Pakistan. Cocoa Jones is a family run business that was started in …
Abbey Road Institute unveils new student recruitment campaign
Abbey Road Institute have worked alongside Baxter and Bailey creating a student recruitment campaign to generate interest from potential applicants. The institute is self described as a “training ground for the next generation of music producers and sound engineers”, which offers …
Animal Planet rebranded with “joyful” blue elephant logo
Animal Planet tv channel has been rebranded by the New York based design studio Chermayeff & Geismar & Haviv, with a “distinctive” elephant logo that will be recognisable across all platforms. The idea behind the rebrand is to create a …
Vroom car retailer branded by Pentagram’s Michael Bierut
Vroom, the online used car retailer has been branded by Pentagram with the aim of emphasising the “convenience” and “ease of use” of the website, while avoiding the high-pressure car sales image. Vroom gives customers the opportunity to buy a …
Mr Kipling ditches “heritage” to appeal internationally
Mr Kipling have hired Robot Food to redesign the branding packaging for the North American and Australian markets, instead going for a more contemporary look that takes inspiration from European patisseries. Robot Food says that the brand, owned by Premier …
Barcelona FC given new crest and typeface
Barcelona FC have hired Summa, the Barcelona-based consultancy to create their new badge and also to create a new typeface and visual system for the La Liga club. The letters FCB have been dropped on the new crest after a …
Radio 1 “youthful” rebrand created by Mother Design
Radio 1 have been rebranded by London-based agency, Mother Design, in an effort to appeal to its target audience of 15-29 year olds. The studio have designed the new brand system for the BBC channel that aims to be “youthful” and …
Scope rebrands to push for “fairer society”
Scope have been rebranded by The Team, focussing on the equals symbol, in an effort to highlight its aim in making the UK a better place for people with conditions and disabilities to “work and live”. The rebrand is centred …
RNIB sight loss charity rebranded by The&Partnership
The RNIB, the charity for blind and partially sighted people, have unveiled their new visual identity in its 150th year, created by The&Partnership London. Head of art at the company Marc Donaldson said he worked alongside the charity and with …
Monument reveal new identity to build-up brand
Monument, a full architecture, design and build company, have received a new identity which has been based on “building blocks of architectural design”. The identity for the for architectural, interiors and building company has been created by Jack Renwick Studio …